Marketing

Church communication mistakes abound. Today, effective church communication is a complex connection between ministry and …

Fundraising depends on reaching people with the right message at the right time. Seasonality has …

Years ago, I worked as the Senior VP for a national ministry. While this organization …

What kind of calls to action do you use on your website and in your …

Your cause matters, a lot. You are changing lives and the people that support you …

Is it possible to get your church emails read since there are low open rates? …

Content marketing effectively attracts people and sets you apart from other nonprofits. Think of it …

If there is one big overused and misused word I hear on a regular basis, …

Hootsuite is one of the largest and most popular social media management platforms in the …

Social media is no longer “new.” Pastors and church leaders can no longer avoid social …