Does strategy belong in the church?
What came to mind when you read that? For many, strategy within the church context evokes a grim image. It’s a picture tinged by corporate greed. It’s a scene filled with unhealthy pastors neglecting the Holy Spirit and acting as uninhibited, power-hungry, control freaks devising plans to get more people in pews, more giving, and more everything. Yet for others, strategy is a purposeful plan for engaging people with the hope of the gospel week in and week out.
So, which is it?
Like many things, strategy is not innately good or evil. Rather it’s what you do with it. The motives of the heart are what matter.
Keep reading this article on Lifeway Research.